I started selling at 12. As maybe the youngest Avon lady on record I walked around my home neighborhood and knocked on doors. I got customers!
I'm a natural businesswoman and always have been. Even when I held a full-time job at Columbia's College of Physicians and Surgeons I started a side business creating charts and graphs for publication in Medical Journals—by hand, long before computers could do this.
A somewhat compulsive copyeditor, I found myself editing event programs and the non-scientific parts of journal articles, cleaning up sentence and paragraph structure, syntax and punctuation. I wrote brochures and course catalogues and edited articles to comply with specific style guidelines for submission to Medical Journals.
On staff at Redbook magazine I wrote and edited sales letters. At the UJA Federation of New York I wrote qualitative analyses of focus group interviews, questionnaires, surveys, articles and slide presentations. My analysis of the Zogby report on ethnic spending was published in the Jewish Week.
As a freelancer I’ve written copy about health care compliance training, content for attorneys, printers, speech therapists, business coaches, wineries, distilleries, entertainment systems specialists, human resources services, real estate developers and more.
My strength lies in being able to quickly learn about and write for a wide range of business types. I provide clear, credible, persuasive copy—whether your products and services are simple or complex.
I produce a wide assortment of marketing communications materials including articles, press releases, sales letters, case studies, advertorials and short-form ads, postcards, flyers, brochures, product guides, newsletters, catalogs, website content, landing pages, blogs and much more.
And my copy gets results.
- One client, a business coach, began with no LinkedIn followers when I started writing his blog. He now has well over one thousand.
- A sales letter for a security services resource company resulted in an immediate uptick in visits to their website.
- A high-end printer commissioned a series of short ads to appear on their statement stuffers. They did so well that they repurposed the copy and now use it as a call-holding phone script.
Clients have told me that I’m flexible and easy to work with. My standard is always to deliver copy that’s spot-on and on time while providing a thoroughly professional experience.
When you have a project that needs copy, for print or electronic media, give me a call.